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 From an Article in RisMedia's Real Estate Magazine; Titled, Show & Sell, Smells that SELL.  I want to share with my blog readers - "The Power of Using the Sense of Smell", Especially when Selling a Home.

Humans can discern about 10,000 Smells. Remember Cleopatra? She placed layers of rose petals on her palace floors to entice mark Antony. She knew the power of scent and got that part right, but according to recent studies, the scents that most attract men are Pumpkin Pie and Anise. Well, she didn't have our science or pumpkin pie, LOL.

Retailers have been enticing prospects to buy their goods with thousands of scents for thousands of years. Scent has a Power of its Own!

We Instinctively Know that the power of scent can be good or bad. Strong smells from pets, cooking or toher activities can make prospects run from buying a home. But the Right, Clean Scent can have Quite the Opposite affects!

Scent Suggestions;  Let's say you are selling updated, contemporary Condos and lofts in a hip urban neighborhood where younger singles and newlyweds are buying.

You may decide you don't want these prospects to be highly relaxed, but rather attentive and excited instead. This will help them make decisions more quickly. In this case, use scents of rosemary, peppermint or grapefruit for alertness and stimulation.

If you want to enhance the mood of an older home with many rooms that may invoke a bit of uneasiness or confusion, use any citrus scent. Citrus is refreshing and energizing, eases tension and promotes mental clarity. Or use lavender to promote calming.

Some Scents and their Reactions for your consideration, when "staging" and Showing a Home to Agents and Prospective Buyers;

• Chamomile:  calming and soothing - eases anger and anxiety
• Clary Sage:  relaxing, euphoric - eases anxiety, tension and stress
• Eucalyptus:  fresh, cooling, and invigorating - promotes alertness
• Jasmine:  alleviates anxiety and depression
• Lavender:  calming
• Lemon:  refreshing and energizing - eases tension/heightens mental clarity
• Mandarin:  relaxing and calming - relieves Insomnia
• Peppermint:  refreshing and stimulating - increases alertness
• Rosemary:  a stimulant that promotes mental clarity and alertness
• Sandalwood:  warm, sensual aroma - euphoric and seductive
• And Lastly; Freshly Baked Cookies:  Always a Nice Smell when walking into a home -  but is kind of Obvious and Overplayed in my opinion.

Of course you or your clients will be responsible for removing stale smells and odors from the home when prepping it for broker previews and Sale. And Scenting the home properly to show it in it's best Light (smells and sounds). 

The More Positive Senses You Involve will Surely Help the Home Sell with the Minimum Days on Market!

For more helpful Tips and Tools, Go to:  www.LowRatesOnline.net 

Oh, and please do